Creating a media conference hub

Project Details

How do you merge two distinct media conference presenters into a single system? Your Majesty built a custom platform that brings all NYT and IHT conferences into a central, cohesive, expandable experience.
The New York Times and the International Herald Tribune wanted to come together and centralize all their domestic and international conferences. The project required the creation of a single system from which one team could manage them all.
The purpose of the website was to highlight sponsorship, media and news across all NYT and IHT conferences, including easy access into individual conference sites. It was also important that each conference site be unique yet consistent with the overall brand.
With these goals in mind, we created a modular system that enabled the client team to easily build custom layouts from a breadth of features and combinations to suit each conference’s personality.

February 22, 2015
Client: The New York Times
Categories: Creative strategy